MrBeast, the most famous YouTuber on the planet, spends millions on videos where he gives away private islands or recreates Squid Game in real life. He is not a "studio executive." He is a guy from North Carolina who understood the algorithm.
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Consider the phenomenon of Bob Ross re-runs on Twitch, or the massive success of The Great British Bake Off . There is no screaming, no violence, and no ticking clock. The here is therapeutic. It is the digital equivalent of a weighted blanket. MrBeast, the most famous YouTuber on the planet,